Data-driven insights and news
on how banks are adopting AI
Source: OpenAI
3 April 2025
Welcome back to The Brief! It’s been a year since we launched this newsletter. Thank you for reading. We’d like your help to make The Brief better. Please take our short reader survey. Let us know what you like, dislike and wish for more from our coverage of the intersection of AI and the banking business.
In this edition: Exclusive talent data from Evident shows that banks are hiring fast in AI, even as they’re cutting across the board. And that was in the flush times. Expect the trend to accelerate as the economic and market waters get choppy. The upshot: A long-promised AI-driven efficiency revolution is here.
We also dig into the 45 new use cases now live in our Use Case Tracker to highlight three standouts.
Finally, quantum computing. Last time in The Brief we went deep on this emerging technology and asked for your feedback. We share the results of our survey and a selection of the smartest thoughts on how (and how soon) it might be adopted by business.
Companies featured in this edition: JPMorganChase, Goldman Sachs, RBC, DBS, Capital One, CommBank, Lloyds, ING, BBVA, ABN AMRO, HSBC, UBS, Morgan Stanley, NatWest and BNP Paribas.
The Brief is 2,272 words, a 6 minute read. You can read this Brief online and subscribe here.
– Alexandra Mousavizadeh & Annabel Ayles
Headcount at U.S. banks has dropped 3% since June 2023, but AI hiring is up 24%
Source : Evident Insights, U.S. Bureau of Labor Statistics via FRED
The AI efficiency boon is coming clearly through the latest jobs numbers at banks.
Since June 2023, the number of AI roles at the 50 banks we track has grown nearly 24%, according to exclusive new data from Evident, while the sector’s overall U.S. headcount has shrunk by nearly 3% over that same stretch.
In recent quarters, banks poured money into tech investments and touted all kinds of new efficiencies from AI. Goldman Sachs, for example, says its new AI tool generates an IPO filing document in minutes, something that took a six-person team two weeks. Despite posting record profits, banks also made the type of staff cuts that tend to happen after a slowdown starts. During the Great Recession, they shed 69,000 jobs over two years. We’re 60% of the way to that total already thanks to papercuts.
As an economic downturn looms – JPMorganChase puts the chances of a U.S. recession at 40% and bank stocks are getting hammered – the push toward AI-driven efficiency is only going to accelerate.
Given the huge investment in tech hardware and talent, banks are under pressure to scale Gen and Agentic AI across their businesses, and to show the benefit to the bottom line of this shift. They’re feeling it and trying to respond. RBC last week projected AI would add up to $700 million of enterprise value by 2027, while DBS said around $750 million by 2028. That number was $2 billion in 2024 at JPMC.
Look out for the 2025 Talent Report out on April 28th. We explore how leading banks have organized their AI teams to grow use cases across their business, where the biggest growth areas are and who is winning the AI talent race. Sign up for our Talent Roundtable on April 29th here.
As banks use AI to squeeze out human inefficiencies (see above), they’re focused on hiring people to implement this evolving tech strategy, our latest analysis shows.
Most in demand are AI product managers – people who can translate engineering into business opportunities. The number of people in those roles at the 50 Evident AI Index banks has grown by 61% in the last year alone, the biggest increase we’ve seen among the job categories we track. That’s notably where Index leaders JPMorganChase and Capital One are pushing. More than 35% of the AI product managers at the world’s top banks are employed by those two, according to Evident data.
Who they hire gives a great glimpse into where the AI adoption story is going:
N.B.: In Coursera’s 2025 Job Skills Report, enrollment in Gen AI courses was up more than 700% in the financial services sector this past year. And many of the AI skills users were most interested in learning this year – like Applied Machine Learning and MLOps – show up over and over in AI product manager roles.
Evident is the intelligence platform for AI adoption in financial services. We help leaders stay ahead of change with trusted insights, benchmarking, and real-time data through our flagship Index, Insights across Talent, Innovation, Leadership, Transparency and Responsible AI pillars, a real-time Use Case Tracker, community and events. Get in touch to hear more about how Evident can help your business adopt AI faster.
Staying on the theme of implementing and scaling AI, there are a couple fresh approaches to training that stood out for us recently.
FOLLOW THE TALENT: CommBank opened a “dedicated tech hub” in Seattle to “fast-track adoption of Agentic AI and Gen AI.” The Australian bank’s AI team has already grown over 40% during the last two years – the largest increase of any APAC bank – and the tech hub opening follows February’s news that CommBank inked a five-year partnership with Seattle-based AWS. The Australian outfit may not have a big U.S. footprint, but like JPMC, which also operates a “Seattle Tech Center,” it decided to plant a flag in the heart of tech America.
PARTNER WITH EXPERTS: Lloyds is sending 300 executives to the University of Cambridge for an 80-hour AI bootcamp that covers Gen AI, Agentic AI and the latest on AI regulations and ethics. The bank wants to have “the most AI-capable leadership team in banking,” COO Ron van Kemenade said. Part of a reorganization of the bank’s tech team announced in February included creating 1,200 new tech roles. Clearly the bank wants to do that at least in part by training its existing workforce.
MAKE IT MANDATORY: ING launched a “mandatory Gen AI e-learning” course in 2024, and 92% of the company’s workforce completed it, the bank said in its annual report. ING, which is in the top-10 for talent in the Evident AI Index, is doubling down on training to establish a “healthy pipeline of future AI leaders” and help workers “AI pivot.”
This week, we updated the Use Case Tracker – our inventory of all the AI use cases announced by the world’s largest banks, which is available to Evident members – with 45 new ones since February. These three below unveiled recently show how banks are focusing on Gen AI and immediate value creation.
#1 Conversational Buying
Use Case: Gen-AI update for BBVA Blue
Vendor: n/a
Bank: BBVA
Why it’s interesting: BBVA customers can now speak to or message Blue, the bank’s five-year-old virtual assistant, and get the chatbot to provide information about their accounts or complete transactions. With Gen AI, the chatbot will help customers take 150 different actions – like deactivating a card or showing their balance.
Impact: Blue’s upgrade was only recently announced, but when ING brought Gen AI to its chatbot, the bank reported a 20% increase in the number of customer problems it solved.
How they did it: BBVA leaned on its AI Factory team (which is now 400-strong) to develop the “technical aspects” of Blue’s new Gen AI capabilities. The factories are part of the bank’s effort to push AI into production faster. They have a code library so AI developers can reuse the “Lego pieces,” said Ignacio Teulón, global head of BBVA AI Factory.
#2 High-Roller ID
Use Case: Affluent customer classifier model
Vendor: n/a
Bank: ING
Why it’s interesting: Banks that use AI/ML transaction models in retail and personal banking often focus on use cases that prevent fraud (like SocGen's Mosaic model) or give broader insight into customer behavior (like Citi’s customer analytic record or HSBC’s customer profiles). ING is using AI to sell new products to richer customers, which the model identifies by looking at customer transactions.
Impact: In the time it has used this model, the bank has grown the number of term deposit accounts it has opened by 40%, grown the average deposit amount in those accounts by 40% and cross-sold 20% more products to those account holders.
3 Agentic Orchestration
Use Case: Customer service agents for personalized interactions
Vendor: Microsoft
Bank: ABN AMRO
Why it’s interesting: ABN AMRO teamed up with Microsoft Copilot Studio to give its customer-facing chatbot (Anna) and its employee-facing chatbot (Abby) an agentic upgrade. The bank says its chatbots are now better at understanding the intent behind customer or employee questions – and can provide more tailored solutions.
Impact: The chatbots handle over two million text and 1.5 million voice conversations annually, and Anna helps with tasks like unblocking a debit card or changing the withdrawal limit at an ATM. Since the Microsoft partnership, the bank says customer satisfaction is up and the chatbots are 7% more accurate in determining what a user actually wanted from an interaction.
How they did it: The bank moved its chatbots to Microsoft’s platform in six months. It now uses Azure AI Conversational Language Understanding (CLU) – a tool Microsoft designed to predict a user’s intention based on what they type – to determine what action a customer wants to take while they communicate with a chatbot. The chatbot can then either direct a customer to the right call center based on their specific question or determine that the problem can be solved without human interaction, which the bank says has improved efficiency.
As you see above, we want to include more information on how these cases get into production. Tell us how you overcame a technical hurdle to launch a use case at [email protected]
In the Quantum Computing Special Edition, we asked you when this emerging technology might be practically useful for the financial industry. The consensus of more than 50 Evident readers: not before the decade’s out.
When quantum capabilities will be used in banks, according to our poll
Source: Evident Quantum Poll
Discussions about the timeline for useful quantum applications gained traction last week when JPMC’s team generated “truly random numbers" with a quantum computer – what the bank calls “breakthrough result” and something it can eventually use in cryptography and trading.
Below, we share a few of the views we heard about quantum utility, from bullish to the most hawkish.
The banker of the future will need to be able to manage AI agents as well as they manage colleagues, Goldman Sachs CIO Marco Argenti said on a podcast last week. Argenti went on to describe the future banking workforce as “elastic,” meaning the number of agents working at any one time will change based on how busy the bank is – similar to how cloud computing now works.
NatWest partnered with OpenAI to deploy Gen AI applications across its business, the first U.K. bank to partner with the ChatGPT maker. The bank’s digital assistant will be a key focus area, and retail banking CEO Angela Byrne notes that the partnership will also help NatWest “offer even better protection like fraud and financial crime.”
UBS used its AI-powered M&A co-pilot tool in more than 1,000 pitches in 2024, a new report from Euromoney said. The report also highlighted that roughly half of Morgan Stanley’s staff are using an AI solution and HSBC has seen efficiency gains between 15% and 30% for developers using its GitHub copilot.
C-Suite musical chairs continued at European banks, as CIO Bernard Gavgani left BNP Paribas and HSBC hired a new CTO – former JPMorgan head of CIB markets technology Mario Shamtani. Standard Chartered also hired David R. Hardoon to be the bank’s AI global head.
Want to know how an LLM thinks? A new research paper from Anthropic digs into how Claude formulates answers to your questions as well as why these models can sometimes hallucinate. If you’re a visual learner, the company put the main takeaways from the paper in a video.
Weds 9 April - Fri 11 April:
Google Cloud Next, Las Vegas
Tues 15 - Weds 16 April:
NexGen Banking Summit, New York
Tues 15 - Weds 16 April:
AI in Finance Summit New York
Mon 28 April
Financing the AI Revolution, New York
Tues 29 April
Evident AI Talent Roundtable, Virtual
Thurs 1 May
FS Technology Summit, Edinburgh
Alexandra Mousavizadeh | Co-founder & CEO | [email protected]
Annabel Ayles | Co-founder & co-CEO | [email protected]
Colin Gilbert | VP, Intelligence | [email protected]
Andrew Haynes | VP, Innovation | [email protected]
Alex Inch | Data Scientist | [email protected]
Gabriel Perez Jaen | Research Manager | [email protected]
Sam Meeson | AI Research Analyst | [email protected]
Matthew Kaminski | Senior Advisor | [email protected]
Kevin McAllister | Senior Editor | [email protected]